Posted on November 10th, 2015 by nadya.ahmed.
Categories: Mobile Marketing, Mobile Marketing Infographics, Retail
Tags: , , , , ,

Outwit your competitors this Black Friday

Now Halloween is over and Autumn is well under way, thoughts turn to Christmas for retailers. While you may not yet have started your Christmas shopping, your customers probably have and if they haven’t then they definitely will be when Black Friday arrives.

Expected to win Irish retailers a whopping €109 million on the day, Black Friday spending will be up 30% on last year with more than half of Ireland’s shoppers planning to take advantage of the discounts (Irish Mirror).

With plenty of opportunity to attract customers to your store or online shop, businesses in Ireland are now beginning to drum up some excitement with marketing and advertising campaigns. But how can you out wit your competition?

With estimates that Black Friday deals and spends are going to be even bigger and better than last year it’s all about getting your message heard among a very big crowd. So among all the madness of shopping and the Christmas excitement, surely a text message is the best way to reach your target audience?

98% of all texts get read compared to just 22% of emails.

Reaching your customers on the go is now what marketing is all about with traffic from smartphones much higher than two years ago…

Don’t believe us? Then take a look at the stats for yourself. It should be enough to get your mouth watering and to start thinking about lining up your campaigns, start sending your mobile marketing campaigns today.

Black Friday Ireland infographic


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